
Helping to build a sustainable future.
Building a sustainable future with innovation, expertise, and collaboration.
The teams behind ESG Accord and FundSense are launching GreenGauge, the sustainability platform that provides advisers with comprehensive data, tools and research for funds and model portfolios with an ESG or sustainability focus.
Our leadership team.
Partner with GreenGauge to engage a sustainability focused audience and drive meaningful change.

Lee Coates OBE
Lee Coates OBE
Lee is an experienced professional in ethical, sustainable, and ESG finance. He co-founded Ethical Investors in 1989 and Ethical Screening in 1998, pioneering responsible investing in the UK. Currently, he is a director and co-founder of ESG Accord, focusing on sustainability-related compliance. Awarded an OBE in 2011 for ‘services to ethical business and finance’, Lee enjoys gardening, photography, drumming, and home studio recording.

Elly Dowding
Elly Dowding
Elly is a technical compliance professional and co-founder of ESG Accord, specialising in sustainability-focused compliance for advisers, DFMs, and fund managers. A CFA UK-certified professional, she brings expertise in climate, ESG, sustainability and impact investing, with a career spanning compliance, pensions, S.166, and Defined Benefit reviews. She is the winner of the 2022 Professional Adviser Woman of the Year – ESG award. Elly enjoys yoga, surfing, and beach adventures with her children.

Jamie Keen
Jamie Keen
Jamie Keen has extensive experience in creating innovative solutions tailored for asset managers. Over his career, Jamie has held senior-level roles, leading strategic initiatives to enhance operational efficiencies and drive growth for companies within the financial services sector.
Passionate about Sustainable principles, Jamie has been at the forefront of integrating sustainable practices and responsible investment solutions into the core offerings of financial organizations.

Samantha Cone
Samantha Cone
With 20 years of experience in the financial industry, including more than a decade at Morningstar and Morningstar Sustainalytics, Samantha has witnessed firsthand the challenges financial advisers face when navigating the complexities of sustainable investing, leading to a passion in Sustainable data.
Samantha was a finalist for the Professional Adviser Woman of the Year - ESG (2024) and holds CII certifications in financial advice.

Frank Potaczek
Frank Potaczek
Frank is an investment expert and business leader with over 20 years of experience across asset management, wealth management, discretionary management, life companies, ratings agencies, and consultancy. His broad industry background gives him a 360-degree view of the investment ecosystem and deep expertise in growing investment businesses. Passionate about Sustainable Finance, Frank enjoys connecting with like-minded professionals to drive positive change in the financial sector.
Explore how we can work together.
Whether you're ready to showcase your products or partner with us as a sponsor, GreenGauge has the tools to help you succeed.
We set out to create
a better way to invest.
Delivering smarter solutions for advisers and their clients in sustainable investing.
GreenGauge empowers advisers to navigate and explain sustainability data, enabling them to meet the growing demand for sustainable products with ease. Our user-friendly platform provides comprehensive market data and tools, innovative decision trees to align with client objectives, and customizable reports to supplement suitability letters. It also offers metrics that simplify the 'best of breed' selection process.
We are committed to helping advisers meet regulatory obligations and drive positive change, ensuring investments flow into solutions that genuinely meet client needs.
